Domain Sushi | Domain Investing, Buying and Selling Domain Names, and Internet Marketing


20 November 2010

Where I Look for Names, and What I’ve Been Buying

I haven’t been blogging much in the past few weeks, but that doesn’t mean I haven’t been around. I spend more time than I care to admit looking up names on DomainTools, and scanning the lists at Namejet and GoDaddy’s TDNAM.

I’d say about 40% of the names I buy come from aftermarket sites like Namejet, Snapnames, and TDNAM, 40% are hand registrations or ones that I add to a list and then register when they become available, and 20% are from Sedo, message board sales threads, or sellers I contact privately.

One of my favorite things to do is to look up a domain’s history in DomainTools. One of the things I look for is whether the name was previously owned by another investor, or an end user. Obviously the latter means it had value to someone in that field, especially if there was a developed site. I often get so caught up that one name will lead me to another (“Hmm, I wonder if this is available”), so quite often I get sidetracked and have to retrace my steps. It’s the driving equivalent of “taking the scenic route,” but it’s more fun that way.

Here are some of the names I’ve picked up recently:

Dazzle (dot) me
Nadia (dot) me

I don’t own many names in this extension, but verbs work well in (dot) me, and the latter is priceless, as it’s my first name.

HomeRefinanceLoans (dot) us

.US is a good extension for monetization, and with a CPC of $51, this a good candidate for lead generation.

(all .COMs)

(I’m not allergic to hyphens, since Germans love them)
JapaneseShoji (as in Shoji screens, typically used as room dividers)
MietwohnungenBerlin (apartment rentals Berlin, huge search term)



AudioBook (dot) co
CloudComputer (dot) co
HealthProducts (dot ) co
MessageBoards (dot) co

I already have quite a few .CO domains, but these are nice terms that I know there will be a demand for. These were all purchased through Sedo and/or private sales.

There you have it! There are a few more, but I don’t think anyone really cares that I picked up and to sell to companies in China. Some registrations are less glamorous than others. These are just the ones I saw some value in. Happy Domaining!

Share this:

About DS

DomainSushi's love affair with domain names and web development dates back to 1998, and she is passionate about educating the tech community, small business owners, and laymen about domain name strategy.

View all posts by DS →